Olympic Accommodation Update
Following a seminar I attended on Tuesday, please find below an update on London 2012 and the hotel accommodation situation.
Licenses are still required for events of 500+ delegates taking place between May and October 2012. The deadline for license application is 31st March 2012. We are lobbying UK Government for a change in the rules. We feel that conferences will not generally create security or transportation issues to impact traffic or security and hence warrant a licensing arrangement.
Olympic dates are:-
Olympic Games 27th July – 12th August 2012
Paralympics 29th August – 9th September 2012
Demand on London Bedstock (rooms per night)
Total London Hotel Bedrooms 120,000
LOCOG (Organisers) 58,000 *
Leisure Demand 50,000
Open Market 12,000
* It is expected that LOCOG will increase their demand
Main Sponsors
Main sponsors will have right of veto in their main hotel to prevent competitors adopting guerrilla marketing tactics.
Post Olympic Hangover
Historically host cities have wide open availability immediately after ‘The Games’ close. This could be a good opportunity for organisers to make cost savings for events and accommodation in London in early autumn.
Are you or your teams in London on business during the Olympics?
Journey times will be significantly higher as security and congestion will increase. Rush hour will also extend at the start and end of the day. Allow additional time for moving about the capital.
On the positive side!!
London will be looking better than ever! Hotels and venues will be at their very best and new and exciting venues will be coming online as will approximately 20,000 new hotel beds.
If you need hotels, hospitality or a venue for your own event during the Olympics or at any other time, please contact the Brief2Event team on:-
01202 400850
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